Social Media Awareness Days Calendar 2022

Dec 14, 2021

Social media awareness days are a great way to connect with your audience in a genuine and fun way.

Celebrating relevant social media awareness days and using respective hashtags give you and your brand an opportunity to engage with your social media audience.

Being relevant is extremely powerful. Talking about your business, products, or services related to awareness days provides a great opportunity to align with online discussions. By planning ahead and scheduling campaigns around Awareness Days you can really boost your brand’s online visibility.

It’s important to only engage with what’s appropriate for your audience and your brand. Consider using content (photos, videos, graphics, etc) and links to increase engagement, and competitions to increase visibility.

Here is a summary of some of the key UK social media awareness days 2022.

Access our free Calendar of UK Social Media Awareness Days 2022.

Get your hands on the complete guide to social media awareness days and their hashtags for the UK.


January 2022

Veganuary #veganuary #vegan #veganfood #veganfoodshare #vegansofig #whatveganseat #vegans #plantbased #veganism #veganlife Veganuary is a UK nonprofit organisation that promotes and educates about veganism by encouraging people to follow a vegan lifestyle for the month of January. Since the event began in 2014, participation has more than doubled each year. In 2020 a record 400,000 people worldwide signed up to the Veganuary movement.
Ginuary #ginuary Ginuary is the antithesis of Dry January. It’s a celebration of everything gin!
Dry January #dryjanuary #alcoholfree #sober #alcoholfreelife Dry January is the UK’s one-month booze-free challenge that helps millions reset their relationship with alcohol every year.
Walk Your Dog Month #walkyourdogmonth #dogwalk #dogwalking January is National Walk Your Dog Month. Since dogs are not spending as much time outside as in the warmer months, they will need some extra exercise and it’s a great chance to reap the benefits for yourself as well.
1st January New Year’s Day (UK) #newyear #2022 The first day of 2022!
2nd January
3rd January
Bank Holiday – New Year’s Day Substitute
The Festival of Sleep Day #FestivalOfSleepDay The Festival of Sleep Day is celebrated every year on January 3. No one really knows who started it, but it is thought it was originally created to give people an extra day of shut eye after an eventful holiday season.
4th January World Braille Day #worldbrailleday #happybrailleday #braille World Braille Day is an international day, celebrated on 4 January. The aim to create awareness of the importance of braille as a means of communication for blind and visually impaired people.
5th January
6th January
7th January
8th January
9th January
Golden Globe Awards 2022 #GoldenGlobes The Golden Globe Awards are accolades bestowed by the 87 members of the Hollywood Foreign Press Association beginning in January 1944, recognizing excellence in both American and international film and television.
Africa Cup of Nations (Football) #afcon The African Cup of Nations kicks off on 9th January with the final taking place on 6th February. This year’s AFCON is hosted at six venues across five host cities in Cameroon.
10th January
11th January
12th January
13th January National Obesity Awareness Week #NationalObesityAwarenessWeek National Obesity Awareness Week is all about raising awareness of obesity, how it affects our health, and what we can do to improve the nation’s collective wellbeing.
14th January National Dress Your Pet Up Day #dressupyourpetday National Dress Up Your Pet Day provides a day to celebrate with your pet and show of their fashion style.
15th January
16th January World Religion Day #WorldReligionDay World Religion Day is held annually on the third Sunday in January. The aim of World Religion Day is to foster the establishment of interfaith understanding and harmony by emphasizing the common denominators underlying all religions.
17th January
Blue Monday #bluemonda Blue Monday typically takes place on the third Monday of January, which is claimed to be the most depressing day of the year. The concept was first published as part of a 2005 press release from Sky Travel.
Australia Open (Tennis) The 2022 Australian Open looks set to go ahead, starting on 187h January and ending on 30th January
18th January Winnie the Pooh Day #WinnieThePoohDay National Winnie the Pooh Day on January 18th commemorates author A.A. Milne’s birthday in 1882.
19th January
20th January
21st January Winter X Games #xgames #winterxgames The X Games returns to Buttermilk in Aspen, Colorado for the world’s best action sports, music and festival experience on snow!
22nd January
23rd January
24th January Global Belly Laugh Day #BellyLaughDay Belly Laugh Day also known as Global Belly Laugh Day is celebrated annually on January 24th at precisely 1:24 p.m. local time. Belly Laugh Day was created to give people who have survived hard times a chance to laugh and be happy, and to give those in mourning an excuse to be happy for a day.
25th January Burns Night #burnsnight #robertburns Burns Night is a cultural event that takes place on 25th January in Scotland. It celebrates the life and work of Robert Burns, a Scottish poet who is widely seen as the national poet of Scotland. While Burns Night is not a national holiday, it is arguably more widely celebrated than St. Andrew’s Day, Scotland’s national day.
26th January Australia Day #australiaday #australia Australia Day is the official national day of Australia. Celebrated annually on 26 January, it marks the anniversary of the arrival of the First Fleet of British ships at Port Jackson, New South Wales in 1788.
27th January Holocaust Memorial Day Holocaust Memorial Day is a national commemoration day in the United Kingdom dedicated to the remembrance of those who suffered in the Holocaust, and in subsequent genocides around the world. It has been held on 27th January since 2001. The date is the anniversary of the liberation of Auschwitz concentration camp by the Soviet Union in 1945.
28th January
Big Garden Birdwatch #BigGardenBirdWatch During the weekend of 28th-30th January, people across the UK take just one hour of their time to count the birds seen in their gardens and outdoor areas. Over the past 30 years it has generated some interesting results, which then helps provide a valuable insight into the national population of garden birds, highlighting the vulnerability of some of our most popular bird species.
29th January
30th January National Storytelling Week National Storytelling Week takes place in storytelling clubs, theatres, museums, schools, hospitals, spoken word venues, and care homes. Stories are chosen and are told in a magical way between the teller and the listener.
31st January The Grammys #Grammy #Grammys The Grammy Awards are presented by the Recording Academy to recognize achievements in the music industry. The annual presentation ceremony features performances by prominent artists, and the presentation of those awards that have a more popular interest.


Access our free Calendar of UK Social Media Awareness Days 2022.

Get your hands on the complete guide to social media awareness days and their hashtags for the UK.

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