by Richard | Jan 23, 2025 | Blog
Key Metrics to Measure in 2025: The Future of Social Media Marketing In 2025, social media success is no longer just about likes and comments. As Adam Mosseri, CEO of Instagram, emphasised recently, engagement metrics like shares, saves, and direct messages (DMs) are...
by Alison | Oct 11, 2018 | Blog
A social media audit is a process of carrying out a health check on your social media activity. You can learn a lot from taking the time to review and analyze your key metrics, yet so many businesses don’t dedicate the necessary time to assess their performance of...
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