Unlock the full potential of social media marketing for your brand with a clear and effective strategy.

Whether you’re a dynamic start-up, a well-established household name, or anywhere in between, our tailored strategies will align seamlessly with your business objectives, budget and team capacity, as well as formalise the processes behind managing your social media marketing.

Alison from Avocado Social smiling
Avocado Social, Social Media Consultancy

Your bespoke social media strategy will include:

  • Detailed audit of your existing social media activity

  • Audit of your competitors’ social media activity

  • SMART goals that make sense for your business

  • Analysis of your target audience and which channels to use

  • Optimisation of your social media channels

  • Plan to engage your target audiences

  • Influencer marketing strategy

  • Social media advertising strategy

  • Process for effective social media management within your team

  • Plan for the creation and curation of engaging social media content

  • Measurement reporting document to track ROI

Let’s discuss your social media objectives and find out how a social media strategy can help. 

Alison at Avocado Social
Social Media
Industry leading social media training


Effective brand marketing in today’s digital landscape requires expert social media management. However, we understand that executing this in-house can often be challenging and time-consuming.

At Avocado Social, we offer a tailored solution to meet your unique social media management needs. Our dedicated team of specialists is here to support you every step of the way.


Social media advertising is an indispensable component of brand marketing. It provides a hyper-direct approach to reach your desired target audience, attract new customers, and foster brand loyalty.

At Avocado Social, we understand that a successful social media advertising campaign requires meticulous planning, meticulous execution, and vigilant monitoring to ensure that you achieve your key objectives and maximize return on investment.

With over 10 years of experience managing paid social media campaigns across various platforms, we offer a comprehensive range of services tailored to meet your specific campaign goals.

Our happy


It was great to great Avocado Social's insight into the world of Instagram. The team has come away with great tips and a clear strategy of how we can use this platform to enhance our content.

Mona Lukha, Head of ITV Weather

Avocado Social has given our franchisees the tools to better identity social media advertising opportunities, but also made them understand the importance and power of social media marketing.

Andrea Stavrinidou, Wagamama International Franchinse Ltd.

Avocado Social delivered a well-structured in-house session for us that was really clear and accessible for the whole team.

Sarah Spurr, Skills for Care

Avocado Social really knows their stuff and the content on our training day was super valuable. Thanks very much for giving us loads of ideas!

Julian Ross, Wireless Social

The session was brilliant, a great mix of diagnostics, best practise guidelines and practical tips we could implement straight away. All content was tailored completely to our business and we were really impressed with Alison’s research and knowledge of our sector.


Our comms team are buzzing with ideas following a fantastic social media workshop with Alison from Avocado Social in which we looked at current trends and best practice across the different platforms and discussed some of our own issues and challenges. Professional, engaging and a pleasure to work with, thank you Alison and Richard. We look forward to another session with Avocado Social soon!

City to Sea

In the fast-moving world of social media, Avocado Social helps us stay abreast of the latest trends and keep on top of the constantly changing algorithms. Alison offers us no-nonsense advice and guidance and always comes up with new ideas to keep our feeds fresh and engaging. Her training and support is both accessible and enjoyable and, most importantly, actionable!! We love having Avocado on our Team!

European Broadcasting Union

We have had the pleasure of working with Alison and Richard for the past 18 months. As a start up charity in the hospitality sector we were looking to develop our social media strategy. Avocado have expeirence in both sectors and so from the start we knew we had made the right choice in working with them.

Only A Pavement Away

We had a great experience working with Richard and Alison. They are seriously knowledgeable, quick to respond and were 100% committed to improving our ROI on social media spend. I can't recommend them highly enough.

Serious Pig

I have worked with Avocado for a number of years and have always found them to be brilliant. Their Social Media workshops, run by Alison, are full of great insights. She really breaks everything down clearly, so you really understand the concepts - invaluable knowledge when planning our social media strategy.


Who we’ve

worked with

AMA Logo - Avocado Social
BBC Logo - Avocado Social
Bill's Logo - Avocado Social
Brita Logo - Avocado Social
Butcombe Logo - Avocado Social
Dirty Martini Logo - Avocado Social
DMI Logo - Avocado Social
General Assembly Logo - Avocado Social
GOV.UK Logo - Avocado Social
Haven Logo - Avocado Social
Heavenly Desserts Logo - Avocado Social
Heineken Logo - Avocado Social
Hyatt Logo - Avocado Social
itvWEATHER Logo - Avocado Social
Jing Logo - Avocado Social
John Lewis - Avocado Social
Pizza Union - Avocado Social
Serious Pig - Avocado Social
Soho House Logo - Avocado Social
Star Pubs & Bars Logo - Avocado Social
Tim Hortons Logo - Avocado Social
UOBath Logo - Avocado Social
UOMelbourne Logo - Avocado Social
Wireless Social Logo - Avocado Social