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Working with Creators and Influencers in 2022
Working with Creators and Influencers is a brilliant way to commission high-quality content creation whilst benefitting from genuine brand endorsements. In this blog, we’ll explore best practices on how to work with both creators and influencers in 2022.Who are...
5 Proven Social Media Advertising Strategies
Whether you have been advertising on social media for a while, or you are just getting started, there are proven social media advertising strategies that every marketer should apply. It’s more difficult than ever to achieve organic reach across social media....
10 Top Tips for Creating Awesome Instagram Reels
Reels are short, vertical videos made up of a series of clips that are merged in-app. These entertaining videos feature music or sound clip – and are changing the way we communicate on Instagram and Facebook. Reels offer a huge amount of editing features to enhance...
How to Elevate Your LinkedIn Profile for 2022
Do you need to elevate your LinkedIn profile for 2022? Whether you plan to use LinkedIn for network building, thought leadership, lead generation, or recruitment – there are so many features to explore. It all starts with having a well-optimized profile that gives the...
How to Prove ROI from your Social Media Marketing
Whether you run your own business, or you’re reporting on social media activity to a wider team, proving the ROI of your social media marketing is essential. Better measurement of your social media marketing will prove how your efforts are helping to achieve broader...
UK Social Media Statistics 2022
Social media statistics help social media marketers to decide on the best strategy for their brand. In this blog, we explore the UK social media statistics for 2022 and how this could impact your brand’s marketing strategy. Overall social media user numbers grew by...
Beware of Instagram giveaway scammers with fake accounts
We have seen an increasing amount of Instagram giveaway scams happen over the past few months. Scammers are setting up fake accounts and posing as a brand to run a "competition". The copycat, fake accounts look incredibly similar to the brand running the giveaway –...
Social Media Trends for 2022
Social Media Trends for 2022 was Avocado Social's final workshop of 2021. The workshop covered the key trends for each social media platform, emerging tools, and content themes set to skyrocket in 2022.The social media industry moves at lightning speed. Social media...
Social Media Awareness Days Calendar 2022
Social media awareness days are a great way to connect with your audience in a genuine and fun way. Celebrating relevant social media awareness days and using respective hashtags give you and your brand an opportunity to engage with your social media audience. Being...
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