Nine brand new Instagram features

Nine brand new Instagram features

Nowadays, a week rarely goes by without the release of a new social media feature. A few days ago, Instagram spoilt us with two shiny new updates – and also started testing for a whole lot more. Read on to find out more about these new bits of functionality and what...
The Latest UK Social Media Statistics for 2018

The Latest UK Social Media Statistics for 2018

Our Social Media Statistics for 2019 blog is now available here. UK social media usage hit an all-time high at the beginning of 2018, with a hefty 83% of the adult population now tweeting, ‘gramming, snapping and liking on one or more channels. In this blog, we take a...
Our 5 Social Media Predictions for 2018

Our 5 Social Media Predictions for 2018

One of the biggest challenges businesses are set to face in 2018 is keeping up with ever-evolving updates and changes within social media. The social media platforms are constantly updating their algorithms; the rules behind how your content is spread within the...
The Rise of the Citizen Influencer

The Rise of the Citizen Influencer

Avocado Social Consultant, Ambi Mistry explores the rise of the citizen influencer, and asks how effective is this marketing technique compared to using celebrity influencers? For many years now we’ve become accustomed to seeing celebrities and influencers using...
New social media classes announced for the Summer in London

New social media classes announced for the Summer in London

Avocado Social’s founder Alison Battisby has been teaching at General Assembly in London since 2015. This summer (2017) she is expanding her social media classes to reach all abilities. The new classes include: Social Media for Startups This is a 3 -hour session...